DMG Marketing Blog

    Continue Mission: Transitioning from the Battlefield

    (Guest post from Silent Professionals for returning veterans looking for employment)

    At some point, if we’re still alive, it happens to us all: it’s time to come home.

    For most people, this is a joyful event. For most veterans – especially those who have been in hard combat – this is an event filled with wildly conflicting emotions.

    While war can take a great psychological toll on someone, much of the psychological toll is mitigated and managed by the fact that you’re with your brothers who have experienced the same things as you. The camaraderie and brotherhood amongst those who fight alongside one another is lifelong. The greatest toll of war actually comes during the transition back to “normal life”.

    I remember coming back to my hometown from one of my deployments where I was engaged in fierce battles every single day out in a remote, barely-manned outpost in Afghanistan. Friends and family gathered to welcome me with a big party; even though – just the very night before – I had been in one of the fiercest battles of my over 10 years in contiguous combat.

    The transition is abrupt and surreal. So much of the extremes that life and death can bring are packed into months and years of life away from home; but while you were gone, life continued. Children are grown, parents are older, spouses and significant others learned to live without you – if they are still with you, that is.

    Civilians – including family – may welcome you home with seemingly warm words and gestures but look at you strangely when you react to the sound of thunder or a sudden, loud noise.  Or they might ask you a lot of questions about things they don’t have any context to understand. Their concerns might be wrapped up in the latest TV series, or what the Kardashians are up to, or the latest work gossip or political scandal. It takes only a brief glance through news or social media feeds to see what is really most prominent in peoples’ lives.

    But to civilians who may be reading this, veterans aren’t looking for pity or sympathy or even empathy. Veterans don’t want to tell you stories. They want to get on with our lives.

    But what exactly does it mean to get on with life?

    Four Companies that Reinvented their Employees Performance Reviews

    By: Dona DeZube

    Companies of all sizes and across industries are successfully replacing their employee performance reviews with more frequent results-oriented conversations. These four firms tackled the challenge of engaging employees with aplomb: 

    Millennials, you might want to watch what the $%!# you say at work

    Eff all of those preconceived notions your parents had about swearing at work!

    With jeans and hoodies replacing suits and ties and beer kegs sometimes being installed in break rooms, the tenor of office etiquette is changing. And with it, the language that’s acceptable is also shifting. In other words, sailors aren’t the only ones who are getting a reputation for swearing profusely on the job.

    Just look to the largest—and most vulgar—generation on the workforce: the millennials. According to the 2016 Work Management Survey work management platform Wrike, 66% of millennials swear in the workplace—28% of them do it every freaking day.

    Read on to learn what people think of swearing in the workplace and why you might want to wash your mouth out with soap during your morning commute.

    How to Recruit Like a Top Ten School

    By: Roberta Matuson

    Have you noticed how some colleges and universities are experts in attracting top talent to their schools? These schools provide employers with some valuable lessons in how to attract top talent.

    Here are some best practices you can apply to your organization to recruit top talent.

    Image matters. Visit the website of any top ten school and the first thing you’ll notice are photos of happy students participating in various activities. 

    These images attract prospective students by providing a visualization of campus life. They also aim to engage parents, who are usually involved in important decisions like college or first jobs (think Millennials.)

    Take a look at your company website. Does it generate interest in your workplace or are you tempted to quickly move on? 

    If not, think about your audience. Who are you trying to attract? Consider putting together some focus groups that consist of the sort of candidates you are seeking and monitor their impressions. Then make adjustments accordingly.

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