It seems even the best have difficulty in knowing if there advertising is working or not. Measuring ad-recall is an immensely challenging process, especially in more traditional mediums such as print or magazines.
John Paterson
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[fa icon="clock-o"] Fri, Nov 01, 2013 [fa icon="user"] John Paterson [fa icon="folder-open'] Advertising, Newspaper, Campaign Tracking, Marketing
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