LOCALiQ | Columbus Marketing Blog

    Joseph Rolfe

    Inbound Marketing Manager at Dispatch Media Group

    Recent Posts

    Congrats to The Columbus Dispatch!

    Congratulations goes out to the Columbus Dispatch.  For the fourth time in five years, The Dispatch was named Ohio's best large daily newspaper in the annual Ohio Associated Press Media Editors competition, announced on Sunday.

    Congratulations to Propel/DMG!

    We are very proud to announce that Propel Marketing, a digital partner of Dispatch Media Group and The Columbus Dispatch, earned Google AdWords Premier SMB partner status!

    Dispatch Media Group Leaders speak at Columbus Metropolitan Club

    Last week Kirk Davis (CEO GateHouse Media group), Brad Harmon (Publisher, The Columbus Dispatch) and Ray Paprocki (Publisher, DMG/Magazines) were featured as guest speakers at the Columbus Metropolitan Club. The link below will allow you to listen and watch as they address members and guests of CMC.

    Bradley Harmon named president and publisher of 'Dispatch'

    Dispatch veteran Zonars appointed VP of sales

    Dispatch Media Group veteran Stephen Zonars has been appointed vice president of sales.

    The Columbus Dispatch, Student Press Law Center receive Pulliam First Amendment Award

    Press Release by Society of Professional Journalists:

    The Columbus Dispatch and the Student Press Law Center have been awarded the Eugene S. Pulliam First Amendment Award for their fight against hidden campus crime rates and how crime is handled. 

    Audience Analytics - Using Big Data

    Recently, our Director of Marketing & Research had an article published in the Inlander titled "Creating a deep analytics engine at The Columbus Dispatch" (turn to page 9) and I wanted to share it with you.  He offers great insights on how you should be utilizing data science.  If your company doesn't have the capabilities or resources to collect and aggregate this type of data within your marketplace, then let us do it for you.  Fill out the Contact Us form to find out how our Marketing services team can help you leverage Big Data!

    Columbus Dispatch captures audience information, ad revenue


    Here is a great article written by the Dispatch Media Group's Marketing & Research Director, Nikhil Hunshikatti on how the Columbus Dispatch found an opportunity to harness the endless amounts of data to drive revenue, tailor content, remain competitive, and more strategically appeal to advertisers and our news consumers.

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